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Nov 26, 2025

News Consumers and New Security
On this week’s Poll Hub: We’re looking at how Americans are getting their news in 2025, and what that means. Our first guest, Will Jordan of Global Strategy Group, joins us to break down new research on the growing divide between active and passive news consumers. With more people encountering news by accident instead of seeking it out, what does this shift mean for staying informed? Then, we turn to the rise of biometric security, Dr. Gideon Christian helps us explore how Americans feel about these technologies, where they support their use, and where major concerns remain. And, for our fun fact, in which season would you choose Thanksgiving to be?
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